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eRobertParker.com and mFoundry, a leading mobile publisher and platform provider, have partnered to deliver Robert Parker’s wine tasting notes and ratings via a subscriber’s mobile phone "on the go" such as at the tableside in restaurants or while shopping for wines.
Developed using mFoundry’s mWorks™ mobile application platform, Robert Parker Mobile delivers a wealth of wine information in an easy-to-use format tailored to mobile devices. The application lets subscribers search wines by region, variety, year, rating, producer and cost. It also lets people explore Robert Parker’s famous wine vintage chart, review the Wine of the Day and find out about Featured Wine Buying Opportunities selected by eRobertParker.com business partner Winealert.com.
"I am very pleased to expand the services of eRobertParker.com to mobile devices. This application is a perfect complement to our subscribers’ busy lifestyles," said Robert Parker.
Wine lovers often need help making purchase decisions while on the road or out of their homes and Robert Parker is one of the most trusted sources in the world for wine information. His website, eRobertParker.com, is widely known as the "Independent Consumer’s Guide to Fine Wines" and has more traffic than any other wine information site. eRobertParker.com subscribers can search a vast database of wine information from over 80,000 tasting notes from The Wine Advocate and from his best selling books.
"We are starting to see mobile content expand to broader audiences. This innovative and useful application we developed with Robert Parker is a perfect example of this trend," said Drew Sievers, CEO and co-founder of mFoundry. "Lifestyle-oriented, high utility applications are one of the fastest growing mobile segments and will help people get more value from their data-capable phones."
Availability: Robert Parker Mobile is currently available to Sprint/Nextel subscribers and will launch on other carriers over the next few weeks. For more information, please click here.
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